Do people have trouble finding your website? Would you like your website to show up higher in Google, Bing, and/or Yahoo for certain search terms? Search Engine Optimization (SEO) is the answer, and our expert search engine optimization staff can help.

There are many different elements that affect how a website ranks in the engines, and these elements can be broken down into two different categories:

1. On-Page SEO – Elements on your website that act as a map for the search engines. If your on-page SEO is incorrect, you could be telling the search engines wrong information about your site and ranking for incorrect or irrelevant keywords.

2. Off-Page SEO – Off-page SEO can be thought of as what is the rest of the internet saying about your website. If your off-page SEO strategy is wrong, you could be ranking for incorrect keywords.

Our Strategy

Our team will start out by recommending an analysis of your websites existing on-page SEO elements. Before making any changes to your website, keyword research and a competitive analysis will be completed to further understand what keywords your website should and can rank for. From there our team will either recommend changes to your webmaster, or implement these changes ourselves. Types of on-page elements that can affect how your website ranks include Title Tags, H1′s, keyword density, etc.

Based on insight gained from the keyword research and competitive analysis, a more aggressive strategy might be needed that includes off-page SEO strategies such as link building and blog creation. At Circa Interactive, we pride ourselves on providing only white-hat SEO strategies.